Camel is one of the oldest and most popular brands of cigarettes, and Camel's mascot, Joe Camel, is one of the most recognizable camels in the world. Since the cigarette as we know it was invented by Egyptian soldiers circa 1832 during the Egyptian/Turk War. When their only pipe was blown into pieces, the Egyptians rolled tabacco in paper, just as they did with gunpowder. By the way the custom was spread among the soldiers of both armies...And the rest is history, as they say.
By the way, the first logo design belongs to Fred Otto Kleesattel. While serving in the US Army Kleesattel worked as a camouflage artist on disguising sensitive strategic targets. The urban legend says that Kleesattel hid various subliminal images in the camel drawing.
As a sign of its true popularity, Camel sponsored various racing teams for a pretty long time actually: IMSA motor racing, various Formula One teams, motor bikes racings, and, of course, let's not forget the Camel Trophy.
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